Puro is carbon neutral, using green energy to roast coffee and ensuring that the carbon generated from its cultivation, milling, road haulage, ocean shipping and roasting is carbon offset by REDD+.
REDD stands for ‘Reducing Emissions from Deforestation and Forest Degradation’, and the ‘+’ expands the scope of those activities to include forest restoration. Ultimately, this means that Puro aren’t carbon offsetting by planting more trees; they’re trying to protect our existing forests. That’s because deforestation and forest degradation are the 2nd leading cause of global warming, responsible for 15-20% of global greenhouse gas emissions.
We know that that’s not all that’s taken for a sustainable coffee supply chain though. The amount of single-use packaging that goes into coffee is a major issue, which is why we’ve got a 45p reusable cup discount when you visit us in our restaurants.
The bags your Sainsbury’s coffee comes in can be recycled too. These bags are notoriously difficult to recycle in the recycling streams your bins at home are collected for, so we’ve partnered with Sainsbury’s to recycle these in dedicated recycling bins available at larger Sainsbury’s superstores.
Read more about sustainability at LEON here.